Intelligence Blog

Market Intelligence
for Local Businesses

Data-driven insights, competitive strategies, and market analysis to help local service businesses win more customers.


Market Data

How Many Google Reviews Does a Contractor Need? What the Data Shows

We analyzed 2,147 contractors across 12 markets. 61% have fewer than 50 reviews. Here's the threshold that actually moves the needle — and how fast you can get there.

March 2026 · 10 min read

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Competitive Intelligence

How to Find Out What Your Competitors Are Doing: A Contractor's Guide

Most contractors can name 3-5 competitors. Our data shows the average local market has 18-34. Here are the 5 free data sources your competitors can't hide from.

March 2026 · 11 min read

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Pricing Strategy

Should Contractors Put Prices on Their Website? What Market Data Says

Fewer than 8% of contractors publish pricing. 87% of homeowners search for it. The data is clear — and most of your competitors are leaving money on the table.

March 2026 · 10 min read

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Local SEO

Google Business Profile for Contractors: The Complete 2026 Guide

Only 23% of contractor GBP profiles are complete. This is the step-by-step guide to setting yours up right — photos, posts, reviews, and the mistakes to avoid.

March 2026 · 12 min read

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Industry Report

The Roofing Industry Competitive Landscape in 2026: Market Data

PXA Intel analysis of roofing contractors across 8 metro areas. Market fragmentation, review gaps, pricing transparency, and where the real opportunities are.

March 2026 · 12 min read

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Lead Generation

How Contractors Get More Leads Without Paying for Ads

Paid ads account for only 12% of contractor leads. The other 88% come from organic channels most contractors aren't using. Here are the 5 strategies that work.

March 2026 · 11 min read

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